Creating Internet Realities

Step Zero: A (once) unwritten rule

May 14, 2010

With a social media expert or guru at every turn these days, we’re bombarded with rules and best practices and top tips to be the kings or queens of social business. Do this, don’t do that, always say this, never say that. But in the muck and mire of all these bullet points, we seem [...]

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Insights from TribeCamp Pt. 3: Writing for the Web

May 13, 2010

Writing for the Web – Elizabeth Cawein

DON’T DO THIS!!!!

Really, folks. Typing in all caps is just unnecessary and annoying, and makes people want to abandon your blog as fast as their mice can hit the Back button. But, short of that preference, Elizabeth Cawein’s “Writing for the Web” session was not dictatorial on grammar. After all, the less formal nature of blogs and some websites may lend themselves to run-on sentences, incomplete clauses, and maybe even the SELECTIVE use of all caps for emphasis.

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ASTD Luncheon – Social Networking for Training Pros

May 11, 2010

Dave spoke today at the ASTD monthly luncheon regarding different social networking tools that training professionals can employ. And this is what he said…
There are three concepts that describe a classic training development process:
Development to Delivery to Post-Episodic:
For each stage in that process, there are social tools available to make your [...]

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Insights from TribeCamp Pt. 2: Free as a Business Model

May 10, 2010

Free as a Business Model – Blake Palmer

Is there such thing as a free lunch?

In most industries, no. Sure, a business will tell you that such-and-such is free, but only if you jump through these hurdles, pay for this other thing, or face a hidden fee later. “What’s the catch?” we, the cautious consumers, have learned to ask. We have been burned before.

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