The difficulty of 80 pixels by 80 pixels.

by lunaweb on July 2, 2010

We have a clear goal: a new LunaWeb avatar that reflects more than our logo, but also the people behind the logo.

We also have a clear impediment: an avatar is only 80 pixels by 80 pixels.

The design and layout of an avatar is usually simple work. Just upload a well-cropped photo of the person the avatar should symbolize. That doesn’t work for our company avatar, though, because the LunaWeb voice speaks for more than the person typing on Facebook, Twitter or this blog. This is the voice of the team speaking, and the avatar should show the team. But how do you represent all those people along with our iconic LunaWeb logo on the web equivalent of a postage stamp?

Well, we haven’t exactly figured that out yet. So far, we’ve been experimenting with the most literal representation of our employees, their faces.

In an attempt to avoid “floating heads,” we mocked this adaptation of our current avatar. Then with inverse colors.

And then the Brady Bunch version…which won’t really work because we have more than nine people. Alas, it is a difficult task, but it means a lot to us to get this right. All of LunaWeb is, and deserves to be, part of the public voice, and we hope our new avatar, whenever we finalize it, will be an accurate, albeit small, emblem of our collective voice.

If you have any creative layout ideas, shoot ‘em our way!

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  • Erin Wiles
    The Brady Bunch avatar - hilarious!
    At least for Twitter - Why not just keep your avatar as is and just add images of the people in the LunaWeb group with a custom background? I have seen tons of Twitter profiles with head/full body shots of the user along with other imagery. I would think you could do something similar with a background featuring multiple people and images. Mashable wrote a detailed article on creating your own background and gave examples. Check it out - http://mashable.com/2009/05/23/twitter-backgrounds/
  • Great info on the background. Thank you. We could even add to our current bg. It's that pesky avatar size though that's the big challenge. That Brady Bunch one though... makes the theme song pop into my head.
    Congratulations on your new gig at Thompson!
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